In Charles Duhiggs book on The Power of Habit we learn that habits
are not the end of everything. one can change their habits to succeed in
every aspect of their lives whether it is their professional or
personal life. Several companies have gone wrong with advertising. For example:
Procter and Gamble was trying to launch their new product Febreze which
turned out to be a major flop for the company. Then one day, one of the
marketers see a pattern in their way of advertising and changes that.
This brings about a sudden popularity of the product bringing in large
profit for the company. This comes about to show that habits are not
permanent. If they don’t work it does good to change the pattern so as
to achieve better results. By adapting to this new science, we can
change our business, communities and our lives.
About the Author
Charles Duhigg is a reporter with the business section of the New York Times. He has won the Pulitzer Prize for his job as a reporter. He is a graduate of Yale University and Harvard Business School. His book The Power of Habit has been the New York Times bestseller books for over 60 weeks.
Specifications of The Power of Habit(Paperback) by Charles DuhiggAbout the Author
Charles Duhigg is a reporter with the business section of the New York Times. He has won the Pulitzer Prize for his job as a reporter. He is a graduate of Yale University and Harvard Business School. His book The Power of Habit has been the New York Times bestseller books for over 60 weeks.
| ISBN-10 | 1847946240 |
| Publication Year | 2013 |
| ISBN-13 | 9781847946249 |
| Binding | Paperback |
CLICK HERE to buy The Power of Habit(Paperback) by Charles Duhigg in offer price along with Cash On Delivery, 30 Day Replacement Guarantee and Free Home Delivery.
0 comments:
Post a Comment